What's Mine is Yours:
The Rise of Collaborative Consumption
Articles
 
 

The Stranger Exchange
Shareable

The Stranger Exchange is a hyper-local Craiglist or Freecycle, following the notion of “of the people, by the people, for the people” that exists in so many sharing networks we are seeing emerge and scale

http://shareable.net/blog/the-stranger-exchange

 


  When people engage with collaborative systems of usage   ‘unintended consequences’ often happen. This was colorfully   illustrated with ZipCar’s Low Car Diet when 300 participants   (many avid car users) committed to living for one month   without the use of a vehicle.


 

http://shareable.net/blog/zipcar-results

Enlightened Capitalism
World Changing

Besides changing our perceptions of the world and how we operate within it, the buckling of the “old system” of business is rapidly restructuring the relationship between employees, companies and society.

http://www.worldchanging.com/archives/009082.html


Social Brand Capital
Brandchannel

A decade ago, deeply integrating a socially responsible value proposition into a brand was a fresh idea embraced by entrepreneurial companies like Ben & Jerry’s, Patagonia, and Starbucks. Now there are over 100,000 pages on corporate websites dealing with corporate social responsibility (CSR), over 600 books listed on Amazon… Why the groundswell of change?

http://www.brandchannel.com/papers_review.asp?sp_id=1309