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Pioneers & Protagonists

10 questions for Marcio Nigro, founder of Caronetas

The easiest way to explain Caronetas is …
smart ridesharing - a free website that offers security by authenticating users through the companies they work for. Besides the value generation, it also contributes to the environment, helping to reduce CO2 emissions.

The idea came…
to me in 2009 from a desire to actively reduce traffic in cities.

I believe it is the right time for Caronetas to take off because…
Collaborative Consumption is top of mind - at the moment people are re-thinking their consumption habits and at the same time, many cities have exceeded their capacity to absorb new cars.

Favorite Caronetas success story so far…
A short story that represents the Caronetas spirit - we matched two people who work together (5 feet away from each other), but did not know that they lived at the same street. They were able to form a carpool and save money on their way to work.

The biggest challenge to overcome is…
People’s understanding is that carpool is not safe (old view). Our mission is to show that our site provides safe carpooling and it’s possible through the authentication of users by the companies they work for.

A unique fact that surprises people is…
that Caronetas is free for companies and users and we provide sustainability reports to the participant companies.

The greatest start-up advice you were ever given…
Some time ago, someone gave me a book called “Getting to Plan B”, by Mullins & Komisar - that has become my real guide during this journey.

What advice can you share about building the right team?…
Look for 3 basic characteristics in people: character, those who pursue excellence and potential.

Another Brazilian start-up you admire is…
DescolaAí , founded by Guilherme Brammer, a site that fosters exchanges and rental of used products. This site creates value and nurtures rational and smart consumption.

It’s 2015 and Caronetas has become…
the biggest and safest carpool site in the world. It has become a viable alternative in people’s lives.

Archive of Pioneers & Protagonists Interviews

  10 Questions for Benita Matofska, founder of The People Who Share

  10 questions for Marta Nowinska, founder of Swapsity

  10 questions for Ryan Rzepecki, founder of SocialBicycles

  10 questions for Jamie Wong, founder of Vayable

  10 questions for Theo Kitchener, founder of The ShareHood

  10 questions for Kelly Scales, founder of Bid & Borrow

  10 questions for Campbell McKellar, Founder of Loosecubes

  10 questions for Marcio Nigro, founder of Caronetas

  10 questions for Jess Ratcliffe, founder of GaBoom

  10 questions for Philipp Rogge, founder of frents

  10 questions for Tim Hyer, founder of Rentcycle

  10 questions for Barbara Pantuso, founder of Hey, Neighbor!

  Ella T. Gorgla, Founder of I-ELLA

  Cathy Tao, co-founder of Tourboarding

  Mike Karnjanaprakorn, cofounder of Skillshare

  Juha Koponen, Founder of Netcycler

  Michelle Shearer, Founder of MamaBake

  Leah Busque, Founder and CEO of TaskRabbit

  Ron J. Williams, founder of SnapGoods

  Stephen Rapoport, founder of Crashpadder

  Anthony Eskinazi, founder of ParkatmyHouse

  Drummond Gilbert, founder of goCarShare

  David Mahfouda, Founder of Weeels

  Andreas Randow, Founder of StudioShare.org

  Emma Jamvold, Founder of SwapItBaby

  Dave Llorens, CEO of One Block Off The Grid

  Orli Cotel, co-founder of Swap for Good

  Owen Rees-Hayward, Co-founder of Thingloop

  Juliette Anich, Co-founder of The Clothing Exchange

  Keara Schwartz, Founder of Share Some Sugar

  Hans Schoenburg, co-founder of GiftFlow

  Meriel Lenfestey, Co-founder of Ecomodo

  Steve Sammartino, Founder of rentoid.com

  Micki Krimmel, Founder of NeighborGoods

  Shelby Clark, Founder of RelayRides

  James Reinhart, Founder of thredUp

For a complete archive of Pioneers & Protagonists Interviews click HERE.